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Editorial Reviews
Product Description
Learn the psychology and master the mechanics of the World's most popular auction site. Do you know how to bid to win? Do you know how to create listings that sell? Do you know where to obtain free shipping supplies? Do you know how to process shipping on-line without subscription fees, even for non-eBay orders? Do you know how to safeguard against Negative Feedback? Rich in graphics, animation, examples and video tutorials, this is a comprehensive learning tool. Yet it is easy to follow and entertaining. This one-of-a-kind instructional program will teach you the basics and beyond.
The program is not a documentary or talking-head seminar, but true eBay training presented for the first time on DVD. It covers the basics for the casual eBayer as well as tips and tricks for seasoned users. If you are serious about saving money as a buyer and making money as a seller, then this DVD is for you.
Chapter 1: Buying - Learn the psychology of bidding, determine market value, understand market dynamics and the bidding frenzy, recognize fraud, avoid common bidding pitfalls, protect your profile reputation.
Chapter 2: Selling - Learn Auction and Buy-It-Now format tricks, how to determine starting price, tips for taking digital photos that increase sales, what to include when writing a description, learn which shipping options to offer and which to avoid, understand what delights and annoys customers.
Chapter 3: Fulfillment - Learn where to obtain free shipping supplies, how to print labels economically, where to find money-saving packing materials, how to ship on-line without subscription fees, how to get one-on-one help from eBay.
Chapter 4: Feedback - Learn about eBay's Feedback system, how to minimize the risk of receiving Negative Feedback, mediate disputes, and preventing a member from causing problems in the future.